Solar Generator Inbound Call System
AI-powered inbound calling system for government-funded free generator program

Project Overview
A government-funded program offering free generators to qualified Texas residents needed an efficient way to handle inbound calls generated from roadside signage campaigns without staffing a call center.
The Challenge
The program was launching roadside marketing but had no infrastructure to handle incoming calls 24/7. Manual call handling would be expensive and inefficient for a straightforward qualification and booking process.
Our Solution
We built a lightweight but effective inbound call system using Retell AI integrated with Twilio for call handling and GoHighLevel for pipeline management. The AI answers calls, explains the program, checks eligibility, books appointments, and automatically moves leads through the sales pipeline with notifications.
Key Features
Inbound Call AI
Retell AI handles all incoming calls, explains the free generator program, and answers common questions about eligibility and process.
Smart Qualification
AI asks key eligibility questions based on government program requirements and determines if caller qualifies for free generator.
Pipeline Automation
Qualified leads automatically move through GoHighLevel pipeline stages with SMS confirmations and team notifications at each step.
Technical Challenges & Solutions
Tight Timeline
Project needed to be live before roadside campaign launch in 2 weeks.
Solution: Focused on core functionality first, using proven tech stack (Retell + Twilio + GHL) to deliver quickly.
Eligibility Requirements
Government program had specific qualification criteria that needed accurate checking.
Solution: Created clear conversation flow with structured questions that AI uses to determine eligibility reliably.
Project Timeline
Setup & Configuration
Configured Twilio phone number, Retell AI, and GoHighLevel pipeline
Development
Built integration between systems and appointment booking logic
Testing & Launch
Call testing and fine-tuning before campaign launch